Coloradans remember the devastation that occurred in Boulder, Lyons and surrounding areas in September 2013 when flooding destroyed homes and businesses and displaced countless locals. Kind Design founder and designer Damon Baz Redd was one of those folks.
On September 12, Redd awoke to find 5 feet of water in the basement of his Boulder home, which also served as his business headquarters. Nearly all his equipment and inventory was destroyed and Kind Design faced extinction, until the first full-custom hats he designed showed up at his doorstep. Shortly after, Redd posted his new hats on Facebook and told his story. To his astonishment, the post went viral and support spread like wildfire. Soon, preorders of the hats started coming in, enough to save his business. ”It wasn’t just local support either. We received orders from all 50 states, which was incredible,” Redd shared. “After this happened, I vowed to make customer satisfaction my number one priority.”
Kind Design sells everything from clothing to mugs and dog gear, all with the venerated Colorado logo we love so much. Order your favorite at kinddesign.co.